11/10/2018
The 58th edition of the Genoa International Boat show was held in Liguria from 20 to 25 September and Giorgetti was among the brands featured, with some of its most popular pieces.
Specifically, Giorgetti furnished the VIP Lounge in the exhibition centre with an interior design project that explained the brand's commitment in creating innovative solutions that adapt to different living situations.
Several furnishing elements were featured at the fair, decorative objects and fabric details that perfectly defined the space and represented many different functions.
The layout was organised to highlight specific collections: visitors to the Outdoor area were invited to consider an experience in leisure with the Aspara outdoor modular system and Gea tables; in the indoor area, meeting rooms were set up with Disegual tables and Alexa armchairs and lastly, the relaxation area featured Drive sofas, Blend tables and comfortable All Around armchairs.
Giorgetti's goal was to show the public that most of the pieces in these collections are versatile enough to be used on yachts, such as those presented at the Boat Show. Moreover, visitors also got to see the elegance of a Giorgetti Atmosphere collection, and how it can fit the nautical sector thanks to nuances inspired by boating that are featured in one of the carpets in its collection.
To complete the brand's concrete contribution to the Genoa Boat Show, the VIP Lounge also hosted many activities, including show cooking events in the first kitchen designed by Giorgetti. G.K1.
